AI Insights · Timothy · January 2022
Performance of Top 5 News and Magazines Apps on Android in Sweden - Q4 2021
In the fourth quarter of 2021, Sweden's top News and Magazines apps on Android showed varied performance in terms of downloads, active users, and revenue. This article provides a detailed overview of these trends.
Sveriges Radio Play
Sveriges Radio Play saw a fluctuating trend in weekly downloads throughout Q4 2021. Starting at around 1.9K downloads in late September, the app's downloads dipped to 1.4K in mid-October before rebounding to 3.4K by the end of December. The active user count remained relatively stable, ranging from 29K to 34K, peaking at 34.4K in late November.
TV4 Nyheterna
TV4 Nyheterna experienced a significant decline in weekly downloads during the fourth quarter of 2021. The app started strong with 7.5K downloads at the end of September, but this number dropped sharply to just 369 by the end of December.
SVT Nyheter
SVT Nyheter showed a steady weekly download rate, with figures hovering around 700 to 800 downloads for most of the quarter. A notable spike occurred in late November, reaching 2.4K downloads. Active user numbers remained stable, fluctuating slightly between 61K and 66K.
Aftonbladet Nyheter
Aftonbladet Nyheter maintained a consistent download rate, averaging around 700 to 900 downloads per week. Active users showed a slight decline from 365K in late September to 341K by the end of December, with a few minor fluctuations along the way.
Readly Magazines & Newspapers
Readly Magazines & Newspapers had a varied performance in terms of weekly revenue and downloads. Revenue peaked at $3.3K in late November, while weekly downloads saw a high of 1.1K in mid-October. Active users fluctuated between 11K and 16K, peaking at 16K in mid-October.
For more insights and detailed data, visit Sensor Tower.